|
Today's Terms
Rate Card
Definition:
A card issued by an advertising medium listing its rates, requirements, and information needed from the advertiser.
Advertising
Definition:
Delivery of a persuasive message about a product, service, or idea to a large group of people at a single time through the use of mass media.
Usage Limitations
Definition:
Restrictions on the placement of a commercial (e.g., PSA use only).
More Entertainment Lawyers.com Terms >
|